Arno Meerman

SCIENCE-TO-BUSINESS MARKETING RESEARCH CENTRE ‘S BUSINESS DEVELOPMENT MANAGER

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Arno Meerman is the Business Development Manager and a project manager at the Science-to-Business Marketing Research Centre in Germany. In addition to project acquisition and strategic development of the research centre, Arno is also overseeing industry projects with marketing students of MUAS.

Arno was a leading researcher in the largest European study completed in the area of UBC, commissioned by the European Commission. Having previously organised the Entrepreneurial Universities Conference in Münster in 2012, and the University-Industry Interaction Conference in 2013, he is now the chair of the organisational committee of the University-Industry Interaction Conference in 2014 in Barcelona, as such representing all conference organisers.